frontman Jack White has voiced his disappointment that excerpts of his new Bond song have been used in a TV advert for Coke Zero.
An instrumental cut of Another Way To Die, White's duet with R&B chantreuse Alicia Keys, features in an ad for the re-branded Coke Zero Zero 7 as part of a co-promotion with the new Bond film 'Quantum Of Solace'.
A statement from his management said: "Jack White was commissioned by Sony Pictures to write a theme song for the James Bond film 'Quantum Of Solace', not for Coca Cola. Any other use of the song is based on decisions made by others, not by Jack White. We are disappointed that you first heard the song in a co-promotion for Coke Zero, rather than in its entirety".
Watch the offending ad below...
“I was shocked. That was the exact sound that I had been chasing for years”: Nirvana tone sleuth Aaron Rash solves his epic tone mystery and finds the guitar that Kurt Cobain used for In Utero
“Such an emotive player... so cool. I’ve always been really impressed”: As he names his 5 favourite guitarists, who could Finneas be talking about?
![Epiphone goes high-end with its Inspired By Gibson Custom 2025 collection: [from left] the '63 Firebird in Polaris White is joined by a 1959 Les Paul Standard, a '64 SG Standard, a 1960 Les Paul Special in TV Yellow and a 1962 ES-335 reissue.](https://cdn.mos.cms.futurecdn.net/3N4uVp3ezzrrhjCbY8KNfn-840-80.jpg.webp)
