If you’re familiar with practice pads, you’ll already be aware of Reflexx, whose Conditioning Pads have taken the world of gruelling woodshedding by storm in recent years. However you’ll also be familiar that getting hold of them hasn’t always been easy. That’s looking set to change though, as Zildjian and Reflexx have announced a new partnership that will allow drummers worldwide to find out what all the fuss is about.
The new Zildjian Reflexx Conditioning Pad - available in 10” and 6” sizes - delivers two playing surfaces for you to hone your technique on quietly. On one side there’s the FLEXX surface, designed for medium resistance while still offering some rebound.
Flip the Reflexx pad over, and you’ve got the WORKK surface, giving you a higher-rebound playing surface. Together, Zildjian and Reflexx say the two unique surfaces are designed to complement and supplement each other to specifically enhance muscle conditioning and help strengthen arm, wrist and finger muscles while minimising shock and fatigue.
Zildjian’s Brand Manager for Apparel, Merchandise and Accessories, Pamela Ricci says of the partnership, “We are so excited to be partnering with Reflexx, the innovators and leaders in conditioning practice pads, to bring this highly-desired product to a wider audience.
Availability has been a major obstacle for drummers who want to develop their muscle control and technique with a Reflexx Conditioning Pad, and this partnership enables us to deliver this product to a broad, global market. We are excited to have this outstanding product as part of the Zildjian portfolio of practice accessories.”
“We are absolutely thrilled to be collaborating with Zildjian.” adds Guy Licata, Reflexx Founder & CEO. “When we launched the Reflexx brand and flagship product five years ago, never did we expect to see the overwhelming interest we’ve experienced to date.
“We soon realized that we would need a partner to help us meet demand that was growing exponentially, and Zildjian was a perfect fit for us. The team at Zildjian immediately understood the features and benefits of our product and had the ability to seamlessly integrate our existing design specifications.
“Our mission has always been to help drummers meet their full expressive potential while also addressing long-standing issues they meet every day and partnering with Zildjian will allow us to further realise these goals with drummers across the globe.”
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