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Mac, PC and iPhone software companies speak
Ben Rogerson, Thu 1 Apr 2010, 9:00 am BST
Perhaps the most remarkable thing about Apple's iPad is that, despite the fact that it hasn't actually been released yet (US customers will be able to get their hands on it from April 3), it already feels totally familiar.
In fact, so much comment has been passed on the device that anyone who's spent the past two months browsing technology forums might already have seen enough iPad coverage to last them a lifetime.
But the truth is that, while the hardware has been the big talking point thus far, it's third-party software that will make or break the iPad - particularly in a music-making context. You can be sure that pretty much every developer out there has at least been considering their iPad strategy, and MusicRadar wanted to find out how some of the key players are thinking.
So, we put the questions to Harry Gohs, the main man at PC/Mac plug-in developer VirSyn Software; Mike Janney, who's developed plug-ins and iPhone apps as Audiorealism; White Noise Audio's David Wallin, another cross-platform music software developer; and Propellerhead Software CEO Ernst Nathorst-Böös, who's overseen the development of ReBirth, ReCycle, Reason and Record.
This is what they had to say.
What are your first impressions of the iPad as a music making platform? What would you consider to be its strengths and weaknesses?
Harry Gohs: "Simply said: it's a game changer. In the last 10 years software replaced hardware more and more, but the iPad will reverse this trend. If you look, for example, at a product like the new Akai keyboard with a docked iPhone you can imagine what will be possible in the near future. The user interfaces possible with a multitouch screen will leave most hardware behind in the dust."
Mike Janney: "My first impression? Oh crap, no free time for the next two years. But that's a good thing! It's hard to say what the strengths and weaknesses are without having an actual device yet.
"One obvious strength is the App Store, with the thousands of available apps that run out of the box on the iPad. But the weaknesses remain the same as on the iPhone/iPod touch: that is the apps run in a sandbox [individually] which means sharing data between different apps can be tricky. This has already been overcome to some extent but it's still not optimal yet."
David Wallin: "My first impression of the iPad is that I'm really pretty excited about it. The hardest part about designing for the iPhone was just fitting stuff on the screen. Without that limitation, I think we will see much more complicated apps. Having a little extra processor power helps too."
Ernst Nathorst-Böös: "From a technical standpoint, the iPad has very similar capabilities to the iPhone. This means that it shares most of the weaknesses and strengths of its smaller sibling. We have yet to see if the difference in form factor between the two is a big enough differentiator to turn the iPad into something different. I suspect it is.
"To me, the biggest strength with both the iPad and the iPhone is that they run [an operating system based on] Mac OS X, almost a complete version of the best computer operating system in the world. The weaknesses I think are maybe some of the restrictions Apple have put in, in terms of connectivity and peripherals, etc. For example, an iPad would be an awesome DJing device if you could only get two stereo outputs out of it. But then again, sometimes restrictions are liberating."
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