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Pay what you want? Not for The Cure
Michael Leonard, Tue 24 Feb 2009, 12:05 pm UTC
The Cure's frontman Robert Smith says he "disagreed violently" with Radiohead allowing their fans to pay what they wanted for the band's last album, In Rainbows.
Users registered for Radiohead's website could pay what they wanted before downloading an MP3 version of In Rainbows. The album later went on sale in full CD / vinyl formats.
Smith and his Cure cohorts will receive the Godlike Genius award at The NME Awards on 26 February, but Smith is certainly not behind Radiohead's experimentation with new ways of selling music.
Smith said: "The Radiohead experiment of paying what you want - I disagreed violently with that.
"The idea that the value is created by the consumer is an idiot plan" Robert Smith
"You can't allow other people to put a price on what you do, otherwise you don't consider what you do to have any value at all and that's nonsense.
"If I put a value on my music and no one's prepared to pay that, then more fool me, but the idea that the value is created by the consumer is an idiot plan, it can't work."
Despite Radiohead's risky strategy, In Rainbows went to Number 1 in the US and the UK when released physically on CD/vinyl in early 2008. The Cure's most recent album, 4:13 Dream, peaked at Number 16 in the US and 33 in the UK.
You can get an album of Cure-cover versions, by other artists, free with this week's NME, interestingly.
The Cure also performed their entire 4:13 album at a free gig in Rome, in October 2008. Watch here. For free.
To be honest, I think the headline title is a bit over dramatic for the sake of making a big deal over nothing. So Robert Smith doesn't agree with what they did, he thinks the idea is dumb. That doesn't mean he personally thinks the band members themselves are stupid.
Also, we really don't know how this will work out over time. What if those die hard fans who gave $40 feel they ought to get the next album for free and this time they donate nothing? Or what about the next or the next? We really don't know yet.
Apparently Mr. Smith didn't see the profits of Radiohead's experiment. While a majority of people got it for free, many loyal Radiohead fans paid substantially large amounts to express their appreciation. I think Mr. Smith's principals are respectable, but he needs to keep his self-righteous mouth shut. What a prick.
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philtho
49 weeks ago.