Fender Unleashes All New American Standard

Fender is introducing a new line of American Standard guitars, marking the first overall part-by-part detail improvement of the iconic instruments in eight years.

The new American Standard series of guitars stay true to the original classic models, while incorporating modern advances in design, materials, and production to make them more versatile.

The classic instruments - the Stratocaster, Telecaster, Precision Bass and Jazz Bass - have sonically and visually influenced every genre of popular music for decades.

Detailed improvements mean superior tone, performance, durability, and style, while retaining the quality and design that have made Fender instruments popular for more than half a century.