Fender Custom Shop has introduced two new ranges, the Artisan Series and the Master Design Series.
The Artisan Series aims to put the spotlight on specially selected tonewoods, with the emphasis on good looks, unique figures and hand-rubbed finishes. The first models from the Artisan Series set out its stall, with a pair of eye-catching Maple-Top Strats and a Walnut-Top Strat looking every inch the high-end part.
The Master Design Series meanwhile is an opportunity for Fender's top luthiers to show off their skills and design guitars that suit their own tastes. The 1950s Relic Strat was designed by Todd Karuse, while the 1963 Relic Strat was deamt up by John Cruz.
Those Custom Shop boys really do love a bit of relicing...
Click through our gallery for pictures and full specs.
For more information visit the official Fender Custom Shop website.
Fender press release
The Fender Custom Shop is proud to introduce the two latest collections of handcrafted instruments, the Artisan Series and Master Designed Series.
With the Artisan series, the Fender Custom Shop pulls out all the stops for high-end instruments of remarkable tone, look and feel. In a first for the Custom Shop and inspired by Master Built instruments created for the 2013 Tokyo Guitar Show, this series is built to spotlight fine woods with distinctive figures, hand-rubbed stains and gloss finishes. Team-built for a limited time only, Artisan series instruments are also outfitted with a wealth of special appointments and features that contribute to their striking sound and style.
The Fender Custom Shop Master Design Series is in essence what instruments Master Builders would build for themselves given the opportunity. In this case, legendary Master Builders John Cruz and Todd Krause conjured up their personal “dream” Stratocaster guitars and worked with the renowned custom shop team to develop and build them to spec. Now, through the Master Design Series, their dream guitars are available in limited quantities to musicians all over the world.
The two-piece alder body has an off-center seam and a faded Two-color Sunburst nitrocellulose lacquer finish that Cruz says “shows signs of period-correct wear without really going over the top.” Other premium features include a quarter-sawn maple neck with a larger “C”-shaped profile and no back finish (for a smooth, fast feel), 12”-radius round-laminated rosewood fingerboard with comfortably rolled edges and jumbo frets, three-ply mint green nitrocellulose pickguard, vintage-style synchronized tremolo bridge with brass block for more overall tonal liveliness, an extra-sturdy larger-diameter trem arm, and nickel/chrome hardware. Includes case, cable, strap, tool kit and certificate of authenticity.