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On one of The Beatles' poppiest, lighter-than-air hits, McCartney began to assert the bass in a more profound manner.
Amid electric and acoustic guitars, and those all-important handclaps, the bass is big and full of "oompf" - McCartney, who grew up loving skiffle and the early recordings of Elvis Presley, gets an almost upright sound from his Hofner.
His use of space here highly evolved - the influence of Motown is showing in how he rolls his notes during the verses.