Mixing/mastering plugins are the bread and butter of the virtual effects world, but if you want to get creative or crazy with your sounds, then you might need to look elsewhere.
This is what really gets the juices flowing in many producers, and 2016 has produced some creative stunners. But they won't vote for themselves, so spread the love and do it now.
Want to have your say in the other Best in music tech 2016 categories? Have your say here.